wine.co.za was delighted to be invited to present to the Stellenbosch Wine Routes' members on front of house etiquette, engaging with guests, and the right way to open wine and present to visitors. Our DTC Academy Lead - Neil Tabraham - took them through their paces, and by all accounts, everyone learnt something from the workshops. "Everything went well I just wish it could've been longer. I personally received eye opening techniques that assist me in boosting not only sales as well as customer engagement."- Velisa Ntshwanti, Kleine Zalze. "I found the session to beInformative and to the point.The presenter was knowledgeable so we were not bored, it was a good refresher for the brain before season time starts"- Frith Lackay, Vredenheim. Lanzerac hosted over 100 attendees over 3 days in November. Thank you to Elmarie Rabe, GM of Stellenbosch Wine Routes for providing an opportunity for their members to be prepared for the tourist onslaught for the season! For anyone keen for a similar set of workshops - please contact Judy Brower - judy@wine.co.za The workshop was a condensed version of our Wine Sales Professional Certificate course, which runs over 3 days, culminating in an exam. Successful graduates receive a certificate and lapel pin. Judging by the number of pins worn at the workshop, these are quite sought after!